C-store Operator EG America Rolls Out Full-Funnel Retail Media Network
Convenience store chain EG America — which operates a range of banners across the U.S. including Cumberland Farms,…
News April 25
Latest In: Social Media Marketing
Zales Tests Store of the Future as it Seeks to Make Fine Jewelry an Everyday Accessory
Zales has taken a playful approach in its latest campaign, “Own It,” as it seeks to take fine…
News April 22
Want to Drive Success in 2025? You Need to Diversify Your Social Campaign Creatives
Success in digital advertising doesn’t happen overnight. Instead, it’s the result of thoughtful planning and strategic creativity. With…
Executive Viewpoints April 16
Sephora Rides High as Beauty Partner for WNBA’s Valkyries
Sephora has entered a multi-year partnership with the WNBA’s Golden State Valkyries, the league’s newest team, that include…
News April 10
Moving People: How to Engage Audiences Through Direct Mail and Digital
Look around. Smartphones are practically an extension of our hands. We’re bombarded by thousands of digital messages daily,…
Executive Viewpoints April 2
Best Buy Launches Automated Solution for Social Advertising Partners
Best Buy Ads, the retail media network operated by the electronics retailer, has unveiled a new solution for…
News March 27
As Retail Media Networks Grow, Amazon is Changing the Game and Driving Consolidation
As retail media networks (RMNs) continue to expand, marketers are facing an increasingly complex landscape. With more than…
Executive Viewpoints March 24
Driving Impact with Creators: Inside Ogee’s Advertising Playbook
Ogee provides makeup and skincare products that are “safe for your skin, safe for the planet.” But while…
Features March 24
How to Build Brand Identity Through Recipe Development
A picture is worth a thousand words, right? In today’s fast-paced digital world this has never been truer.…
Executive Viewpoints March 21Top Stories
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