Pinterest Engages with Banana Republic for ‘Wedding Week’ Programming
Wedding season is in full swing, and searches on Pinterest for “wedding guest outfit inspiration” are up a…
News May 19
Latest In: Social Commerce
How to Effectively Use Branding in Your Explainer Videos
Nowadays, video content has become the ultimate tool for any company wanting to stay relevant and keep potential…
Executive Viewpoints May 12
SHEIN’s Head of Strategy on Setting (and Achieving) Firmer ESG Goals
Since its inception in 2008, SHEIN has become one of the retail industry’s most remarkable growth stories, but…
Features May 9
Combat Inflation’s Impact by Streamlining Conversational Commerce Channels
In yet another sign that the COVID-generated ecommerce surge has subsided, the Salesforce Shopping Index reported flat ecommerce…
Features May 8
Pinterest Opens to Third-Party Ads with Amazon as First Partner
For the first time ever, Pinterest is opening its platform to third-party ad demand, starting with a multi-year…
News April 28
How the Y2K Revival is Expanding True Religion’s Shopper Community
True Religion, born in the Y2K era, is benefiting from its current cultural resurgence. Creative Director Zihaad Wells…
Features April 28
Meta Changes Instagram, Facebook Shops to Encourage In-App Transactions
As rival TikTok ramps up its shopping initiatives, Meta is streamlining its own commerce strategy to drive more…
News April 27
Livestreaming Success Stories from Adore Me, Pacsun, Simon and More
Livestream shopping has proven a tough nut to crack in the West. Despite the format’s wild success in…
Features April 25
The Future of International Commerce is Online — and the Field is Open
Where will the next great international business opportunity appear? The somewhat unlikely locations are eight rapidly growing countries…
Features April 20Top Stories
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