Latest In: Social Commerce

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What a Doll! Walmart Gives Shoppers a Peek into Barbie’s Shopping Cart

Walmart has debuted a digital-first shopping experience that provides customers with a view into three celebrities’ online carts:…

News July 14
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Reports: Apple Opens WeChat Store in China

Apple has launched an online storefront on WeChat in China, according to multiple media reports. The Tencent-owned media…

News July 11
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The Rise of Lo-Fi Content: What it is and Why it’s Dominating Influencer Marketing

Since the earliest days of online influencers in the late 2000s, internet stardom has taken many forms. From…

Executive Viewpoints July 7
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Reports: YouTube Plans South Korean Shopping Channel

YouTube will launch a live commerce shopping channel in South Korea on June 30, 2023, according to reporting…

News June 23
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Anthropologie taps a combination of marketing channels and tactics to keep loyal customers happy and acquire new, younger consumers.

4 Ways Anthropologie is Building Brand Loyalty While Acquiring New, Younger Customers

While Urban Outfitters’ assortment is designed for consumers in their teens and early 20s, Anthropologie provides a destination…

Features June 22
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Walmart tests out TalkShopLive's newest feature shoppable simulcasts.

Walmart ‘Simulcasts’ Latest Live Shopping Event on Walmart.com, Facebook

Walmart is the first retailer to test out TalkShopLive’s new “shoppable simulcast” feature, which allows brands to broadcast…

News June 20
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How Can AI be Used in Retail Payments?

There has been a lot of talk about the OpenAI chatbot ChatGPT (and its competitor Bard, Google’s experimental…

Executive Viewpoints June 16
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YouTube is expanding creators' ability to monetize their content.

YouTube Woos Creators with Expanded Access to Monetization Tools

As competition from TikTok and other social media players has increased, YouTube is continuing its ongoing push to…

News June 13
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Retail TouchPoints and Design:Retail have unveiled the 2023 winners of the annual 40 Under 40 Awards, representing a dynamic and diverse class of executives who have contributed to industry progress.  

Retail TouchPoints Reveals Latest 40 Under 40 Award Winners

Retail TouchPoints and Design:Retail have unveiled the 2023 winners of the annual 40 Under 40 Awards, representing a dynamic…

News May 23
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