How Henry Rose Drove 1.9M TikTok Impressions with Agile Creative
The average TikTok user spends 95 minutes per day on the app and opens it 19 times per…
Features August 30
Latest In: Social Commerce
7 Targeted Retail Strategies for Revenue Growth and Margin Improvement
In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages…
Executive Viewpoints August 30
Behind the Scenes of TikTok Shop with a Pioneering U.S. Seller
Toy company Educational Insights launched in 1962, long before the internet existed. Now the company has become the…
Features August 24
TikTok Continues Amazon-like Push into Commerce with Fulfillment Services in the UK
TikTok is continuing to build out its commerce-related services with the launch of ecommerce fulfillment for companies in…
News August 18
Capturing the Growing Spending Power of Gen Z and Gen Alpha
Gen Z and their younger counterparts in Gen Alpha are often referred to as “digital natives.” But what…
Features August 18
Shoppable TV May Leapfrog Livestreaming in the U.S. — Here are 3 Tips to Get in the Game
There’s been a lot of anticipation surrounding livestream shopping in the U.S., based largely on its success in…
Features August 16
How Streamlining Digital Checkout Boosted Polywood Conversions Nearly 50%
In 2017, Polywood had a great product sustainability story (its outdoor furniture is made from 100% recycled plastic…
Features August 15
The Dragon’s Discount: How Chinese Shopping Apps Are Breathing Fire on Amazon’s Market Share
Need to save some money from too much shopping on Amazon? Check out Temu! Temu, the latest shopping…
Executive Viewpoints August 9
Community and Customer Journeys: Inside Brands’ Strategies on Threads
Threads, Meta’s highly publicized “Twitter killer,” has seen dwindling engagement rates over the past few weeks. But that…
Features August 8Top Stories
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