Latest In: Personalization

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Exclusive Q&A: How Shoppers’ Awareness Of Their Own Data’s Value Is Redefining Personalization

Consumer data represents an emerging market that could be valued at $7 billion, according to Greg Portell, Lead…

News June 6
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Grocery E-Commerce Success Requires Personalization, Store Optimization

Grocery delivery has become a a big business: 36% of shoppers will spend 26% to 40% of their…

News June 4
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Study: Better Personalization Can Entice 44% Of Shoppers To Switch Brands

Marketers are sold on the benefits of personalization: 88% say they have seen an increase in business from…

News May 22
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Walmart Launches Baby Registry Powered By Personalization Chatbot

Walmart has introduced an online baby registry to further build upon the retailer’s upgraded online experience. One of…

News April 4
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McDonald’s Acquires Personalization Provider Dynamic Yield For $300 Million

McDonald’s is getting into the personalization game through the acquisition of Dynamic Yield, an AI-powered omnichannel personalization solution…

News March 26
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Samsung Taps Mobile And Digital Signage For In-Store Personalization

Samsung has launched a number of new services designed to help retailers offer shoppers more personalized experiences in-store.…

News March 14
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ETail West Report: Humanization Is The Next Phase Of Personalization

Sessions at the eTail West show, held Feb. 19-22 in Palm Springs, Calif., covered an impressively wide range…

Features March 1
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Kibo Acquires Certona, Adding Personalization To Cloud Commerce Offering

Kibo will acquire Certona, an omnichannel personalization solution provider, combining Kibo’s cloud commerce solutions with Certona’s personalization offerings.…

News February 19
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Personalization Best Practices For Data-Centric Retailers

In a world where your customers and prospects are expecting personalized communication, more customer data means more complex…

Executive Viewpoints January 16
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