6 Paid Social Trends to Be Aware of in 2024
As 2024 advances, the importance and reach of paid social media advertising will only continue to grow. For…
Executive Viewpoints January 12
Latest In: Personalization
Instacart Expands In-Store Retail Media Offering with Addition of Smart Cart Ads
Instacart is bringing advertising to its AI-powered smart shopping carts, Caper Carts. The new offering will be piloted…
News January 8
How Amazon Uses AI to Enhance Online Apparel Shopping
One of the first criticisms leveled at online apparel sellers was customers’ inability to try products on prior…
News January 8
Why Personalization Can Survive the Loss of Third-Party Cookies
Personalization is at something of a crossroads. The New Year saw a key step in the coming deprecation…
Features January 5
How Retailers can use Digital Product Strategy to Improve CX and Fuel Growth
With the decline in high street spending and increased online competition from ecommerce stores, companies in the retail…
Executive Viewpoints January 2
4 Ways QR Codes are Transforming the Retail Shopping Experience
The next era for retail is already underway, and it all starts with the simple but powerful scan…
Executive Viewpoints December 22
7 Stories that Shaped 2023 — and What They Foretell for 2024
The editors of Retail TouchPoints are sharing our picks for the seven most consequential stories of 2023. As…
Features December 21
Why Retailers’ Obsession with Conversion is Keeping Them from…Converting
It’s no secret that retailers and brands have become obsessed with driving conversion in their quest to recover…
Executive Viewpoints December 21
Ecommerce’s AI Playbook: Data, Personalization and Scalability
Once upon a time, finding the perfect product online was like wandering the aisles of a library without…
Executive Viewpoints December 18Top Stories
