Latest In: Personalization

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Cultural ‘Moments’ are Bigger than Ever — Can Brands Authentically Engage with Them?

With the summer season fast approaching, marketers are once again gearing up for the next big cultural moments…

Executive Viewpoints May 27
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Authentic to Roll Out Instant Cash Refunds Across Brand Portfolio

Authentic Brands Group (Authentic) has partnered with Reshop to provide shoppers with instant cash (not store credit) refunds…

News May 23
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Hyper-Personalization Strategies Any Retailer Can Try

Shopify’s Future of Personalization report names the top trends in 2025, and hyper-personalization is at the top of…

Executive Viewpoints May 23
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Longchamp’s Art-Infused SoHo Store has been Redesigned with Hospitality in Mind

Every retailer wants its physical spaces to feel welcoming, but the newly redesigned Longchamp store in NYC’s SoHo…

Features May 22
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7 Best Practices in Customer Loyalty for Retail Marketers

Today’s retail customers expect more than just great products — they expect great experiences. They want brands to…

Executive Viewpoints May 22
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Urban Outfitters Targets Gen Z with Gamified Back-to-Campus Campaign

Urban Outfitters (UO) has launched UO Haul, a multi-stage campaign designed to support students decorating a dorm room…

News May 20
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The UPS Store’s Secret to Success: Maintaining a High ‘Say-to-Do’ Ratio

One of the paradoxes involved in providing great customer experiences (CX) is that it’s often essentially invisible to…

Features May 20
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Harnessing AI to Transform the Customer Experience in Retail: Opportunities and Challenges

In just a few short years, artificial intelligence (AI) has transitioned from a futuristic concept to an operational…

Executive Viewpoints May 19
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SubSummit 2025 Preview: Leveraging Subscriptions to Build Loyalty (and Revenue)

Subscriptions and other tools for reaping recurring revenues will be examined, explained, dissected and analyzed at SubSummit 2025,…

News May 16
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