Latest In: Marketing

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Supermarket chain Sainsbury’s is expanding its partnership with Nectar360 and Clear Channel UK by bringing its retail media network to stores.

Sainsbury’s Doubles Down on In-Store Retail Media

Supermarket chain Sainsbury’s is expanding its partnership with Nectar360 and Clear Channel UK by bringing its Sainsbury’s Live…

News October 6
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Nike is releasing the first physical sneaker design tied to its .Swoosh Web3-enabled platform. The catch: only a limited number of members will get them.

Nike’s .SWOOSH Blends Digital and Physical with New Sneaker Drop

Nike is releasing the first physical sneaker design tied to its .Swoosh Web3-enabled platform. The Air Force 1…

News October 6
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Liquid Death has taken the world by storm. But what is really driving the brand's growth? We explore the strategies and tactics that have made a splash.

Inside Liquid Death’s Killer Growth Playbook

For some, Liquid Death represents an exciting and inspiring example of a CPG brand rewriting the rules of…

Features October 6
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Competition has never been fiercer at retail.

NBCU Exclusive: What One of the World’s Biggest Media Companies Sees Ahead for Retail

As one of the largest media and entertainment companies in the world, NBCUniversal is also one of the…

Features October 4
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How a Reactive Omnichannel Strategy can Help you Capitalize on Reactive Buying Trends

Whether it was inspiration from this “summer of sport” or keeping up with the ever-changing weather, the increasing…

Executive Viewpoints October 4
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TikTok's new generative AI creative assistant.

TikTok Launches Generative AI Tool to Help Brands with Content Creation

TikTok has debuted a new AI-powered virtual assistant, the TikTok Creative Assistant, to “intelligently collaborate with brands and creators…

News October 2
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A Beginner’s Guide to a Cookie-Free Marketing Strategy

It’s time to say goodbye to cookies. A full 60% of marketers believe the era of advertising cookies…

Executive Viewpoints October 2
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Has Amazon Marketplace Become a ‘Company Town’?

With our Editor’s Perspectives column, you’ll get insights and opinions from the Retail TouchPoints editorial team as they…

Editor's Perspective September 29
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Search behavior is changing, here's how brands can respond.

What Shifts in Online Search Behavior Really Mean for Brands

We’ve all heard the stat — more shopping searches now start on sites like Amazon or TikTok than…

Features September 28
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