Shein Plans Second Shoppable Livestream
Following its first livestream event last fall, discount shopping platform Shein is planning a second shoppable livestream event…
News February 23
Latest In: Marketing
Rite Aid Makes Employees the Stars of New Ad Campaign
Rite Aid has launched its new ‘It Means More’ to celebrate its employees, who represent the company’s “steadfast…
News February 22
Walmart Advances Media Ambitions with $2.3 Billion Acquisition of Vizio
The rumored purchase of Vizio by Walmart is no longer a rumor: the retail giant has announced that…
News February 20
RICE Keynoter Dr. Marcus Collins: ‘Consumption is a Cultural Act’
Dr. Marcus Collins, a marketing professor at the Ross School of Business at the University of Michigan who…
Features February 20
Using AI to Build a More Creative, Strategic Future for Marketers
Retail marketers stand to gain much-needed support and time from AI in a sector fueled by creativity and…
Executive Viewpoints February 20
Ecommerce Marketing Lessons from Q4 2023
Last year was an uncertain one. Though many of the economic indicators were excellent, including the low unemployment…
Executive Viewpoints February 19
Claire’s Continues Lifestyle Push with Plans for Branded Products
Claire’s evolution from retailer to lifestyle brand continues with the appointment of IMG as its global licensing partner…
News February 16
Exclusive Q&A: At J.Jill, #Customerobsessed is Much More Than a Hashtag
J.Jill has achieved levels of customer loyalty that other retailers can only aspire to. The women’s apparel and…
Features February 16
Foot Locker, JD Sports, Nike do a Full-Court Press for NBA’s All-Star Weekend
With both IRL and virtual events, retailers and brands including Foot Locker, JD Sports, Nike, Jordan Brand and…
News February 15Top Stories
Latest Podcasts
Latest Resources
