Fast Simon Aims to Ensure the First Image Shoppers See is Truly Inspirational
Fast Simon, formerly InstantSearch+, has launched the Display Merchandising Optimizer module for its AI shopping optimization solution. The…
News July 1
Latest In: Marketing
Brij Helps Brands Connect Products to Digital Benefits Without Needing an App
Brij, a platform for connecting physical products to digital experiences, is designed to power one-touch product registration and…
News June 24
CMO Council: Marketers Move Further into the Sales Game, Boosting Revenue Opportunities — and Challenges
The importance of top-of-funnel marketing is growing as shoppers become better informed and more likely to do their…
Features June 16
Carrefour Aims to Become a ‘Data-Driven Retailer’ with Expansion of Collaboration Tools
Carrefour has expanded its global partnership with data connectivity platform LiveRamp to enable more robust data collaboration with…
News June 15
Grove Collaborative Hires Former Amazon Marketing Executive for CMO Role
Eco-friendly retailer Grove Collaborative has named former Amazon executive Jennie Perry as its new Chief Marketing Officer (CMO).…
News June 11
Leveraging Marketing Attribution for Both Ecommerce and In-Store Foot Traffic
Just because ecommerce has become reasonably ubiquitous does not mean that in-store retail shopping is dead. In many…
Executive Viewpoints June 11
Feedvisor Gives Retailers Tools to Optimize Their Amazon Marketing
AI-driven optimization and intelligence platform Feedvisor has launched its advanced Advertising Optimization and Intelligence platform. The tool aims…
News June 10
Study: Consumers Warm to Social Commerce, But Payment Mistrust Could Hamper Growth
Isolation was a defining characteristic of 2020: with stores, workplaces, restaurants, gyms and travel hubs closed, people around…
Features June 7
Why Google’s Recent Shopping Blitz is as Much About Advertising as Ecommerce Expansion
Google has indisputably cornered the market on search, and now the tech giant is setting its sights further…
Features June 4Top Stories
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