Nike Launches .SWOOSH Web3 Platform for Virtual Product Creators
Nike has beta launched .SWOOSH, a digital community and platform where athletes, creators, collectors and consumers can learn…
News November 15
Latest In: Marketing
Post Modern: Making Mail Fit for the Future
In this digital-first era it would be easy to assume that mail is dying a long and slow…
Executive Viewpoints November 14
TikTok Taps Pro Sports for New Marketing Chief
Former NBA Chief Marketing Officer Kate Jhaveri has been named Global Head of Marketing at TikTok. Jhaveri will…
News November 11
Fatboy Furniture Debuts Snap AR Lens as First Step in Wider AR Push
Bean bag and furniture retailer Fatboy has launched a new AR SnapChat Lens as part of a larger…
News November 11
eBay Ads Holiday Report Reveals Keys to Advertising Success During an Elongated Season
There are a lot of theories about how inflation, supply chain constraints and other dynamics will impact consumer…
Features November 10
YouTube Kicks off 9-Day Holiday Shopping Blitz
YouTube is getting into the holiday spirit with a nine-day, multi-format shopping event, From YouTube to You, that…
News November 10
Sephora’s Delicate Dance: Offering Prestige Beauty to Value-Conscious Consumers
Customer loyalty experts know that the best-run programs do far more than simply boost sales by rewarding members…
Features November 10
Carrefour and Publicis Join Forces to Scale Retail Media in Europe and LatAm
Carrefour Group — which was one of the first retailers in Europe to launch a retail media network…
News November 9
The Reality of the Metaverse: Debunking 3 Myths about the World(s) of Web3
While the initial consumer and media hype surrounding the metaverse seems to have simmered down from its 2021…
Features November 9Top Stories
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