Latest In: Loyalty

Dr. Marcus Collins Named Headline Keynote for 2024 Retail Innovation Conference & Expo

Six Principles for Redefining Retail with Responsible AI

Generative AI (Gen AI) has brought about a seismic shift that’s reshaping customer interactions and business operations. As…

Accessible Luxury Doesn’t Need to Diminish Exclusivity

Luxury retailers build their reputations on exclusivity and historically have been resistant to participate in discounting and promotions…

The Power of Play: Using Gamification to Elevate Retail Apps

Mobile apps have become a critical customer engagement channel for retailers as they try to create and capture…

NRF Gen Z Panel: A Group Defined by its Contradictions

If you want to understand Gen Z (and that’s pretty important for any business that wants to grow),…

Lowe’s Launches New Loyalty Program for DIYers

Lowe’s has launched a new loyalty program for “DIYers” that will sit alongside its existing MVP loyalty program…

Visa Debuts Web3-Based Loyalty Solution to Help Brands Engage with Consumers in New Ways

Visa has launched a new Web3 Loyalty Engagement Solution designed to “usher in the future of customer engagement…

Starbucks Extends Reusable Cup Program Across U.S. and Canada

Starbucks will now fill customers’ own clean cups with their favorite drink, whether they’re ordering in-store, via mobile…

CVS Revamps Loyalty Program into Simplified Two-Tier Offering

CVS Pharmacy has evolved its loyalty program into two simplified membership tiers: the free loyalty tier will remain…