From Huggies to Depends: How Kimberly-Clark Deepens Digital Offerings with Click-by-Click Analysis
Despite having been around for more than 150 years, Kimberly-Clark doesn’t have a whole lot of name recognition…
Features January 22
Latest In: Consumer Trends
Drones and Virtual Experiences: Shipt Launches Innovation Lab to Explore Delivery’s Frontier
Shipt has launched an innovation lab focused on “big thinking to centralize delivery and product experiments across the…
News January 19
Tech, Talent, and Partner Innovation is the Secret Sauce for Retailers to Stay Competitive
Put mildly, it has been a challenging few years for retailers. A historic pandemic with a double-whammy of…
Executive Viewpoints January 19
The Reality of AI in Retail: Executives Break Down Opportunities, Challenges at NRF
The rumor that every NRF speaker was contractually obligated to mention artificial intelligence (AI) at least once per…
Features January 18
The Power of Play: Using Gamification to Elevate Retail Apps
Mobile apps have become a critical customer engagement channel for retailers as they try to create and capture…
Executive Viewpoints January 18
How Drew Barrymore Embraces the Intersection of Accessibility, Affordability and Innovation
Actress, producer and TV personality Drew Barrymore can certainly afford premium kitchen and home items — and she…
Features January 17
The Pet Food Market is Changing: Grab it by the Paws
The relationship between dogs and humans can be traced as far back as 30,000 years ago. But our…
Executive Viewpoints January 17
NRF Gen Z Panel: A Group Defined by its Contradictions
If you want to understand Gen Z (and that’s pretty important for any business that wants to grow),…
Features January 16
Does Personalization Always Improve CX? It Depends on Your Customers
Personalized experiences are one of the foundation stones of great customer experience, according to conventional wisdom. But is…
Executive Viewpoints January 16Top Stories
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