Latest In: video marketing

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Learn why Williams Sonoma, Gap and other retailers are leaning into interactive video to drive ecommerce engagement and conversions.

From Passive to Interactive: How to Use Video to Drive Audience Engagement and Activation

Today’s marketing and ecommerce leaders know that video is a critical component of any content strategy. After all,…

Features October 7
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4 Practical Tips for TikTok Success

The speed at which TikTok has become a focal point of conversation and community in the U.S. has…

Features February 15
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How Businesses can Utilize Personalized Videos to Increase ROI

At this point, if you’re not using content personalization to engage your customers, your brand is in the…

Executive Viewpoints May 26
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Video Marketing Statistics: The Numbers you Must Know for 2021

Video marketing is here to stay. Internet users are only getting more and more attached to online videos…

Executive Viewpoints February 5
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Why Video Is A Must-Have In Your Marketing Toolbox

You only have to do a Google search these days and you’re hit with a number of videos…

Executive Viewpoints May 29
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Preventing The Video #Fail Moment

By Hildur Smaradottir, Varnish Software These days, the central and often most effective tool in your marketing kit…

Executive Viewpoints December 19
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Retail Recap Of The Week

We’re officially enjoying the first full week of fall. Well, here in New Jersey we’re actually “enjoying” some insane…

Executive Viewpoints October 1
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Video Viewers Are 1.6x More Likely To Purchase Than Non-Viewers

With a flurry of retail experiences available, customers need every edge they can get to make the right…

News May 4
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3 Examples Of Why Innovation Is The Key To Future Retail Success

By Debbie Hauss, Editor-in-Chief   I’m now a true believer. After listening to three extremely passionate retail executives…

Executive Viewpoints January 12
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