Latest In: values-driven brands

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Luis Benitez, VP global government affairs at Lululemon, left, and Mary Beth Laughton, president and CEO of REI Co-op, right.

REI Co-op Returning to Its Values, Says CEO Mary Beth Laughton

This article was first published in our sister brand Shop Eat Surf Outdoor A lot has happened politically…

News June 2
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Shopify Small Business

Exclusive Shopify Q&A: Product Head Reveals How SMBs Can Compete in the Age of Amazon

It took Shopify merchants nearly 15 years to reach a cumulative GMV of $200 billion. It took just…

Features November 12
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Brand Building in the Age of Values-Driven Retail: 5 Secrets from DTC Leaders 

Myriad studies have pointed to the rise of “conscious consumers” or “values-driven consumers.” But as the market of sustainable, ethical…

Features October 29
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