Is Your Data Ready for the Era of AI-Powered Search?
Data requirements for being found by an agentic commerce search go far beyond having the right basic product…
Features May 19
Latest In: SSA & Company
Cookies are Here to Stay, But Retailers Can Still Differentiate with Data Privacy
To kick off this discussion about privacy, let’s start with a little quiz. When you see the data…
Features August 8
The ABCs of a Successful Back-to-School Shopping Season
The back-to-school (BTS) season, which had traditionally been confined to August and early September, has been expanding as…
Features May 30
New Rules of Email: Expert Advice on What Makes Compelling Campaigns in a Well-Trod Medium
Email is one of the oldest and most established marketing channels, but that doesn’t mean there aren’t still…
Features March 23
Why Prime Day Presents a Prime Opportunity for Retailers Not Named Amazon
Most Prime Day post-mortems look at metrics such as sales growth across categories and year-over-year changes — and…
Features June 25
The Need for Delivery Speed Drives Holiday Hiring
Seasonal hiring provides a window into retailers’ priorities, and 2020 demonstrates both the COVID-19-powered growth in ecommerce and…
Features September 28
5 Ways To Rein In Costly Online Returns
With record-setting online sales looming on the horizon for the holiday season, retailers also are bracing for an…
Features September 15
How Retailers Can Control Costs Even As Return Rates Climb
Returns are a cost of doing business for any retailer. But despite representing $309 billion in lost sales…
Features September 3
Maximizing Your Affiliate Marketing Program Is More Critical Than Ever
Customer journeys have been disrupted by COVID-19 and acquisition costs continue to rise, making it increasingly difficult to…
Executive Viewpoints June 5Top Stories
