Latest In: sol marketing

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Does Rash Of Retail CEO Departures Signal New Requirements For Leaders?

The sudden departure announcements (two on the same day, Oct. 22) of three high-profile retail CEOs — Nike’s…

News November 14
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Five Essential Lessons Retail Marketers Can Learn From Game Of Thrones

Game of Thrones has something for everyone: heroes and villains, comedy and drama, breathtaking cinematography, epic battles, and…

Executive Viewpoints June 4
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#RIC19: Why Brands Should Strive For ‘Irrational Loyalty’ From Shoppers

Retailers seeking to build customer loyalty must appeal as much to shoppers’ emotions as to their rational brains…

News May 23
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Toys ‘R’ Us May Get A Second Chance As A Store-Within-A-Store Concept

The biggest lenders of Toys ‘R’ Us have decided to cancel the bankruptcy auction for the retailer’s name…

News October 4
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Exclusive Q&A: Branding Expert Dissects Papa John’s CEO Woes

Human nature being what it is, sooner or later a certain number of top corporate executives are going…

Features August 8
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Deb Gabor Sol Marketing

Exclusive Q&A: How Charlottesville Is Motivating Brands To Take A Stand

Taking a political stand on almost any issue has long been considered a risky move for companies —…

Features August 24
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