Latest In: social media

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Saks has expanded its brand ambassador program, Saks Social Club, and is using members to raise awareness for cultural and social issues.

Saks Evolves Saks Social Club, Focusing on Mental Health and Art Initiatives

Saks has expanded its brand ambassador program, Saks Social Club, and is leveraging its members to boost awareness…

News May 20
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TikTok is taking cues from its competitors at Meta by implementing new standards for AI-generated content (AIGC).

TikTok Implements New Standards for AI-Generated Content

TikTok is taking cues from its competitors at Meta by implementing new standards for AI-generated content (AIGC). TikTok…

News May 14
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Amazon Live host showing a pair of shoes for sale.

How Amazon, Poshmark and Rolling Stone Use Livestreaming to Break out from the Ecommerce Grid

Today’s consumers, especially Gen Z (73%) and millennials (62%), prefer to buy from a brand that offers interactive…

Features May 14
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Meta has rolled out new generative ai features for advertisers.

Meta Rolls Out New AI Tools to Help Brands Enhance Advertising Results

Meta has introduced a series of new generative AI tools to help advertisers automate and scale the “diversification…

News May 7
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The Dark Side of the Surveillance Economy and What Retailers Should Do About It

Businesses across the spectrum have benefited hugely from the rise of the “surveillance economy” — the business of…

Features April 10
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E.l.f. will be the first brand featured in a TikTok Shop Super Brand Day.

E.l.f. Creates Original Song to Celebrate First-Ever TikTok Shop Super Brand Day Sale

E.l.f. Cosmetics will be the first brand featured in a TikTok Shop Super Brand Day, which will put…

News March 29
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Images of different shopping experiences within Pinterest. Hot spots allow people to click on items and access more information

How Pinterest is Monetizing its Positive Corner of the Internet

Editor’s Note: As the Retail Innovation Conference & Expo (RICE) nears, we’re highlighting recent coverage of some of the speakers and…

Features March 22
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Snap is shuttering is ARES enterprise AR division just 6 months after it launched.

Citing Rise of Generative AI, Snap Nixes ARES White-Label AR Offering

Just six months after it launched, Snap Inc. is closing its AR Enterprise Services (ARES) division, with CEO…

News October 12
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Meta unveils new AI tools.

Meta Debuts Suite of New AI Tools Including Chatbots, Celeb Voices and Image Editing

Meta debuted a series of new AI-powered tools for its social platforms, including Facebook, Instagram, Messenger and WhatsApp,…

News September 28
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