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How Cozy Earth Uses Personalized Marketing to Cozy Up to Customers

The Cozy Earth brand aims to exude what its name implies — coziness. According to Chief Marketing Officer…

Features March 3
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Personalization at Scale: How SMS Helped PERC Coffee Untangle its Marketing Campaigns

Lately, Intuit Mailchimp has been laser focused on solving our customers’ clustomer problem. Yes, clustomer — the unsegmented…

Executive Viewpoints January 31
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MYOS Pet

Myos Pet Increases AOV 23% with ‘Conversational Commerce’ Service

More than 66% of U.S. households own a pet, according to the APPA National Pet Owners Survey. These…

Features April 3
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As headwinds mount the customer lifetime value will be the key to ecommerce success.

As Headwinds Mount, Lifetime Value will Become Ecommerce’s ‘North Star’

The ecommerce pandemic party is officially over. Following two lockdown-induced boom years, online retailers that were once investor…

Features January 18
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