David’s Bridal to Debut Dual-Sided Pearl Planner Platform for Both Couples and Wedding Vendors
David’s Bridal is in a closed beta test of Pearl Planner, a platform and marketplace designed to connect…
News June 24
Latest In: shutterfly
Formula for Influencer Marketing Success: Give Creators Freedom — and Guardrails
Many brands are anxious to tap into the strong relationships that influencers have established with their followers, but…
Features July 7
Mattress Firm Names Target, Walmart Vet as Chief Marketing and Experience Officer
Mattress Firm has hired retail and technology veteran Mickey Mericle as its new Chief Marketing and Experience Officer.…
News April 7
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
Shutterfly Acquires Spoonflower for $225M, Doubles Down on Home Décor Growth
The home décor market saw significant growth in 2020 as consumers rushed to outfit their homes for remote…
News August 17
Beyond Basic Personalization: Takeaways From The Bluecore Summit
Lori Gatto, VP of Marketing, TomboyX More than 300 retail executives gathered in New York City on September…
Features September 26
Adidas, Glossier Take Mobile Marketing To New Heights With Personalization, Shoppable Video
As if further proof of the importance of a mobile-first strategy was needed, holiday 2017 demonstrated the influence of mobile…
News March 15Can Shutterfly Recover From Its Targeting Catastrophe?
Imagine you’re sifting through your email inbox one morning and drinking a cup of coffee. Most of the…
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