RMNs

Home Depot Retail Media Network Launches New Self-Service Ad Platform

Orange Apron Media, the retail media division of The Home Depot, has launched a new self-service experience for brand advertisers. Through Orange…

Transforming Retail Experiences Through Digital Signage

Signage is everywhere. Every interaction between a consumer and a brand is part of the overall retail experience. This could be a…

Retail Media Networks: The Key to Winning CPG Partnerships this Holiday Season

As the holiday season approaches, retailers have a significant opportunity to enhance and showcase their retail media network (RMN) offerings. By highlighting…

Navigating Role Reversal in Retail Media: Where Sellers are Buyers and Buyers are Sellers

As the retail media boom continues, the relationship between the retailer and the brands they carry is going through a significant transformation….

Hy-Vee Implements Digital Shelf Tags, Debuts Post-Purchase Offers for Items Beyond its Assortment

Supermarket chain Hy-Vee has invested heavily in its digital transformation over the last two years — and its latest adoption of digital…

Four Ways Retailers can Boost Retail Media Network Profitability

Retail media networks (RMNs) are rapidly becoming one of the most lucrative digital ad formats, with predictions suggesting that by 2028, RMNs…

Bringing Retail Media to Main Street and Beyond: 6 Building Blocks for Success

In the last few years, point of purchase has emerged as a sweet spot for effective marketing. These days, it seems like…

With Retailers Thinking Like Media Owners, Media Owners Must Think Like Retailers

The growth of retail media networks (RMNs) in recent years has been impressive. As the world moves away from third-party identifiers, retailers…

Future-Proofing Retail Media Networks through Dynamic Creative Optimization

Retail media networks (RMNs) have taken the digital ad world by storm over the last few years. The ability to monetize your…

Causation or Coincidence? The Need for Incrementality Measurement in Retail Media

Retail media has been all the rage for the last couple of years, and for good reason. For retailers accustomed to a…

NRF 2024 Preview: Hear From Top Execs at Levi’s, Ulta Beauty, FedEx — and Magic Johnson

Tens of thousands of retail professionals from all over the world will fill New York City’s Javits Center for Retail’s Big Show…

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RMNs

Home Depot Retail Media Network Launches New Self-Service Ad Platform

Transforming Retail Experiences Through Digital Signage

Retail Media Networks: The Key to Winning CPG Partnerships this Holiday Season

Navigating Role Reversal in Retail Media: Where Sellers are Buyers and Buyers are Sellers

Hy-Vee Implements Digital Shelf Tags, Debuts Post-Purchase Offers for Items Beyond its Assortment

Four Ways Retailers can Boost Retail Media Network Profitability

Bringing Retail Media to Main Street and Beyond: 6 Building Blocks for Success

With Retailers Thinking Like Media Owners, Media Owners Must Think Like Retailers

Future-Proofing Retail Media Networks through Dynamic Creative Optimization

Causation or Coincidence? The Need for Incrementality Measurement in Retail Media

NRF 2024 Preview: Hear From Top Execs at Levi’s, Ulta Beauty, FedEx — and Magic Johnson

90% of Consumers will Repurchase Following a Positive Delivery Experience

2024 Store Ops Survey: How Retailers Are Doing More with Less

How to Build an Agile Loyalty Program That Drives Growth

40 Under 40: The New Retail Leaders Driving Industry Progress

Optimizing Shopping Ads for Natural Language Search

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