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Screenshot from Prada's Discord.

How Prada, Starbucks and Porsche are Using Discord to Up Their Customer Engagement Game

For many people Discord remains an anomaly — something they may have heard of during the pandemic but…

Features August 31
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Instacart, Klaviyo Move Closer to IPO Filings

Instacart has moved another step closer to an IPO, filing an S-1 form with the Securities and Exchange…

News August 28
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The Home Depot has launched a new educational content hub for new homeowners who are looking for tools and resources to support their journey into home ownership.

Home Depot Launches New Content Hub to Empower Young Homeowners

Up to 70% of business-to-consumer marketers believe that content marketing has become more important to their business over…

News August 23
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As the marketplace ecosystem expands, brands have more opportunities to get their products in front of new customers. Here's how you can get started.

3 Keys to Breaking into More Marketplaces 

Marketplaces have become go-to destinations for consumers to browse a vast breadth of products and brands. For many,…

Features August 22
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How Streamlining Digital Checkout Boosted Polywood Conversions Nearly 50%

In 2017, Polywood had a great product sustainability story (its outdoor furniture is made from 100% recycled plastic…

Features August 15
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Brands like Starbucks, Sephora and Crocs are doubling down on the mobile app experience by emphasizing loyalty, gamification and store integration.

As Mobile Sales Surge, Retailers Double Down on the App Experience

Insider Intelligence predicts that mobile commerce sales will account for 43.4% of total U.S. retail ecommerce sales —…

Features August 10
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A woman sitting in a living room, feet up with a cup of coffee, interacting with an ecommerce site experience on her smartphone.

3 Technologies That Are Transforming the Ecommerce Experience

Flat. Boring. Uninspiring. These are words often used to describe ecommerce sites, despite the rapid evolution of digital…

Features July 21
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As emerging brands navigate an increasingly competitive digital landscape, many are turning to marketplaces (specifically Amazon) to acquire new customers.

Is Selling on Amazon the Cure for High Customer Acquisition Costs?

As more direct-to-consumer (DTC) brands face heightened competition and rising cost-per-acquisition rates online, many have disinvested in their…

Features July 7
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Inside a ThriftBooks processing center.

How ThriftBooks Flipped the Script on Book Resale by Focusing on Community Instead of Price

Back in the ’90s, when Jeff Bezos was looking for a way into the wide world of the…

Features June 30
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