How a Retail Media Campaign with Sam’s Club Woke up Serta Mattress Sales
For several years now, excitement has been building around retail media and what it will unlock: new revenue…
Features July 31
Latest In: retail media
Sam’s Club Brings Advertising to App-Based Scan & Go Checkout Experience
The Sam’s Club Member Access Platform (MAP), the retailer’s media network, is launching display ads in the Scan & Go mobile…
News July 25
Hy-Vee Implements Digital Shelf Tags, Debuts Post-Purchase Offers for Items Beyond its Assortment
Supermarket chain Hy-Vee has invested heavily in its digital transformation over the last two years — and its…
News July 12
Lowe’s Expands Retail Media Offerings to Include In-Store Audio
Lowe’s Media Network is expanding its offerings to include in-store programmatic audio ads in partnership with Vibenomics, a…
News July 9
Retail Media’s Next Wave: Data Portability
Brands are under more pressure than ever to prove that their advertising investments are leading to meaningful ROI.…
Executive Viewpoints July 4
New CVS Self-Serve Retail Media Offering Aims to Help Brands ‘Move at the Speed of Commerce’
CVS Media Exchange (CMX), CVS’ retail media network, is beta testing a new self-service offering for its advertiser…
News June 18
Albertsons’ Retail Media Network Aims to Streamline CTV Advertising with new Collective TV Offering
Albertsons Media Collective, the retail media arm of Albertsons Companies, has debuted Collective TV, a new solution designed…
News June 13
Harps Food Launches In-Store Retail Media via Grocery TV Network
Arkansas-based grocer Harps Food Stores is adding its 145 stores to the Grocery TV in-store retail media network. Harps…
News June 13
#RICE24: On the Ground with In-Store Tech at Sephora, Reformation and Walgreens
There is no better way to find out what’s going on at retail than to actually visit stores,…
Features June 6Top Stories
