Representation, ‘Nanocommunities’ and Convenience: How Retailers Can Build Real Relationships on Social Media
Just how much did the COVID-19 pandemic change people’s worldview? The short answer is a lot: 37% of…
Features March 14
Latest In: relationships
5 Ways To Maximize Influencer Marketing Impact
While influencer marketing is a relatively new phenomenon, it’s already demonstrating its worth. Birchbox, for example, credits its influencer marketing program…
Editor's Perspective November 29When Gearing Up For Valentine’s Day, Don’t Fall In Love With Stereotypes
As retailers prepare for Valentine’s Day this week, they should be sure to monitor purchasing trends before basing…
News February 11
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
Trunk Club Cements Customer Relationships Using Salesforce
As an up-and-comer in the men’s fashion space, Trunk Club relies on excellent customer service to stand out.…
News January 23Top Stories
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