Latest In: prime day

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Prime Day Cuts Into $83 Billion Back-To-School Season

It’s not too late for retailers to implement their back-to-school plans: only 45% of families complete their shopping…

News July 30
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Amazon Reaches 5.66 Million Shoppers Through Radio In Prime Day Outreach

Amazon’s outreach for Prime Day reached past the Internet to media formats including radio, where the e-Commerce giant’s…

News July 23
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Prime Day Wrap-Up: Amazon Generates $4.2 Billion, 40% Of Shoppers Made Unplanned Purchases

Prime Day 2018 proved once again that Amazon can deliver and exceed expectations despite wrenches thrown in its…

News July 23
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Amazon Devices, Grocery Perks Drive Prime Day 2018 Customer Retention Strategy

As Prime Day concluded at 12 midnight PT on July 17, Amazon revealed that it generated more sign-ups…

News July 18
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If Amazon Couldn’t Prepare For Prime Day’s Traffic Overload, Can Anyone?

Amazon went viral on Prime Day for the wrong reasons; the e-Commerce giant experienced site outages within an…

Executive Viewpoints July 18
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Prime Day Drives Reported 89% Sales Boost In First 12 Hours Despite Early Site Crash

A web site outage has been the biggest news out of Prime Day thus far, but Amazon is…

News July 17
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For Top Retailers On Prime Day, Expect High Revenues But Thin Margins

Amazon’s fourth annual Prime Day, starting July 16 at 3 pm Eastern, will drive an estimated $3.4 billion…

Features July 16
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Will Prime Day’s Rising Tide Lift All Boats, Or Swamp Them?

In less than a week, Amazon Prime Day will toss the retail world into a mid-summer frenzy. The…

Executive Viewpoints July 11
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Amazon May Own Prime Day, But 75% Of Shoppers Visit Competing Sites

Prime Day, which will be held July 16-17, has become the premier shopping event of the summer: Coresight Research estimates that Amazon will generate approximately $3.4 billion in…

News July 10
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