In the New World of Beauty, Community is the Core and Technology is the Enabler
Sasha Radic, Managing Director of the investment bank Jefferies, believes that beauty is one of the most exciting…
Features October 23
Latest In: PowerReviews
Albertsons Adds Product Reviews Across Multiple Banners’ Websites
Albertsons has introduced consumer-generated ratings and review functionality on 11 of its banners’ sites, including Safeway, Vons, Jewel-Osco…
News June 3
What Motivates Customers to Contribute UGC? Exclusivity, Sampling and Community
Brands know that user-generated content (UGC) — ratings, reviews, and consumers submitting video, imagery and Q&A content —…
Features March 12
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
TVPage, PowerReviews Partner To Enable Interactivity Within Marketing Videos
TVPage, a provider of cloud-based interactive video technologies, has partnered with consumer feedback technology company PowerReviews.
News September 25
PowerReviews Appoints New SVP of Analytics
Arend Henderson, the former VP of Business Intelligence at Conversant, has been named the new senior VP of…
News July 11
Search Engines Remain Powerful ‘Funnels’, Even Against Amazon
While Amazon continues to be at the forefront of e-Commerce sales, online brands shouldn’t give up their quest…
News August 16
Purchase Likelihood Highest For Products Rated Between 4.2 And 4.5 Out Of 5 Stars
While every retailer and solution provider pushes for perfect ratings to illustrate the effectiveness of their products, these…
News October 27
86% Of Consumers Believe Ratings/Reviews Are Essential To The Shopping Experience
With social media, consumers have the ability to connect and communicate with people all over the world. Whether…
Features March 5
How To Create Engagement-Based Loyalty
Increasingly, brands and retailers are adopting engagement-based loyalty tactics to evolve in tandem with the way people shop.…
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