Batteries Plus: Customer Data and Store Expertise Power Sweeping Digital Transformation
When the first Batteries Plus opened in 1988 in Green Bay, Wis. it was a groundbreaking retail concept,…
Features February 9
Latest In: online experience
Ecommerce with Flair: Digital Tools for a More Inspiring Online Experience
The advantages of buying online are clear. For customers, product selection has gone up while prices have gone…
Executive Viewpoints January 4
How American Girl is Bringing its Flagship Store Experience to the World — Virtually
For the most part, ecommerce the world over presents in the same standard format — whether it be…
Features November 8
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
General Mills, Meijer Cook Up Shoppable Digital Tailgating Experience
General Mills has teamed up with Midwest grocery chain Meijer to create a virtual “homegate” experience for college…
News October 6
Exclusive Q&A: Ecommerce Winners Focus on What Customers are Seeking vs. the Products They’re Selling
Author Raj De Datta believes that the companies that are winning today in the crowded terrain of cyberspace are those focusing on the solutions…
Features September 8
Four Ways To Turn Every Customer Into A Brand Advocate
As more small businesses enter such a saturated market, it becomes more and more of a challenge to…
Executive Viewpoints June 2
Step2 Increases Product Visibility And Market Share With HookLogic
Up-and-coming retailers need to increase their exposure in an effort to stand out against online-only and multichannel competitors.…
Features April 14
Evergage Offers Real-Time Personalization Tools
Brands and retailers have the ability to build long-term, profitable relationships with consumers by personalizing the shopping experience…
News March 31Mobile RFID And Checkout Energize The In-Store Shopping Journey
Following is Part 2 of the Retail TouchPoints feature entitled: The Mobile-Influenced In-Store Experience. This section looks…
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