NetBase Secures $24 Million In Funding
Social media analytics company NetBase has secured $24 million in Series E financing from Spring Lake Equity Partners.…
News March 16
Latest In: Netbase
7 Strategies To Prepare & Prosper In A Global Social Crisis
By Malcolm DeLeo, Chief Evangelist, NetBase As carefully as you may have built and managed your brand reputation,…
Executive Viewpoints September 20Are You A Fashionista Or A Social Shopper?
With more people gravitating to social networks, sites like Facebook, Twitter, Instagram and Pinterest are becoming key channels…
Executive Viewpoints August 15
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
Facebook And Blogs Influence Purchases Among Fashionistas And Social Shoppers
In order to develop a successful social media strategy, retailers must understand two things about their target customers:…
Features August 7Next Steps For Lululemon: Retail Experts And Analysts Weigh In
It has been a tumultuous few months for Lululemon Athletica. First, the athletic apparel and accessories brand was…
Features June 24NetBase Analysis Spotlights T.J.Maxx and Kohl’s As Leaders In Social Buzz And Sentiment
Discount retailers are competing more intensely than ever to win consumer loyalty and dollars. Although diverse merchandise and…
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