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Latest In: Mind Games

design:retail design:retail News fragrance Holiday ThinkTank (2025) Holiday ThinkTank: In-Store Experience (2025) in-store activation Mind Games neiman marcus Saks Global Scentbird subscription offering
Mind Games' multi-sensory installation at the Nieman Marcus NorthPark in Dallas. (Image courtesy Neiman Marcus)

Smells Like Luxury: Neiman Marcus Debuts Fragrance Subscription Alongside Multi-Sensory Perfume Experience

Neiman Marcus is diving nose-first into scent to engage with consumers both online and in stores, through a…

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