Latest In: Millennial

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True Religion is tapping into its loyal community of customers and creators to develop unique product experiences.

How the Y2K Revival is Expanding True Religion’s Shopper Community

True Religion, born in the Y2K era, is benefiting from its current cultural resurgence. Creative Director Zihaad Wells…

Features April 28
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Ferragamo Partners With Farfetch as Part of Millennial/Gen Z Strategy

Ferragamo Partners With Farfetch as Part of Millennial/Gen Z Strategy

Seeking to step up its appeal to younger shoppers, luxury Italian fashion house Salvatore Ferragamo has partnered with…

News August 11
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Abercrombie & Fitch Debuts Getaway Design Concept in L.A. and Milan

Abercrombie & Fitch Debuts Getaway Design Concept in L.A. and Milan

Seeking the vibe of a hotel lobby in a chic, trendy locale, Abercrombie & Fitch has launched its…

News August 9
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Lowe’s Launches In-Person and Livestream DIY Education Resource

Leveraging high millennial homeownership rates and this group’s affinity for do-it-yourself projects, Lowe’s has introduced DIY-U by Lowe’s,…

News March 1
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The Retail Industry Is Facing New Disruptive Realities

By Stephen Wakeling, Phobio The ubiquity of Amazon and recent announcement of the Toys ‘R’ Us closure offers…

Executive Viewpoints April 27
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Experiential Retail: The Act And Art Of Millennial Shopping

“To the best ladies’ night ever! Thanks MatchesFashion!” The six women raised their champagne flutes on the garden…

Executive Viewpoints August 30
beacons Customer loyalty digital natives gen z in-store experience Millennial mobile engagement

Give The Kids What They Want: Digitize The Store And Secure The Loyalty Of Future Shoppers

By Paul Milner, Displaydata If you are a retailer and are not already thinking about the effect that…

Executive Viewpoints June 24
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How Much Should Retailers Base Personalization Campaigns On Gender?

In today’s personalization-driven retail environment, merchants have to pull out every stop imaginable to keep the consumer’s attention…

Executive Viewpoints April 13
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Gift-Giving Not Exclusive To Holidays: 60% Of Millennials Buy ‘Just Because’

With the holiday season now in full swing, many consumers are preparing to purchase gifts for friends and…

News December 1
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