Don’t be Fooled, Meta isn’t Abandoning Social Commerce — and Here’s Why
Recent headlines about Meta’s Instagram and Facebook doing away with shopping features on their platforms might appear to…
Features February 21
Latest In: messaging
With Text And Chat, Pier 1 Imports Cuts Costs, Adds Visuals To Contact Center Interactions
Pier 1 Imports has been looking for ways to save money, including ongoing moves to right-size its store…
News October 18
41% Of Shoppers Say Most Personalized Messages Still Feel Like Mass Marketing
Retailers that want to personalize the shopper experience will find a receptive audience: 49% of consumers are more…
News June 4
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
Relationship Marketing Hub Releases Mobile Messaging Features
Optimove, a relationship marketing hub that works with retailers such as 1-800-Flowers, Adore Me and Freshly, has added…
News March 23Three Brands Choose Cordial To Optimize Messaging
La Quinta, Revolve and Shoes of Prey have deployed the Cordial platform to power their messaging initiatives.
News July 25
Machine Learning Messaging Platform Secures $6 Million Investment
Cordial, a machine learning-powered adaptive messaging platform that understands and adapts messaging based on in-the-moment consumer actions, has…
News February 27
Messaging Mavens: The Utility Of Chatbots Across Demographics
We’ve come a long way since the days of AIM and SmarterChild. The world of chatbots is emerging…
Executive Viewpoints February 14Tips For Effective In-Store Marketing
By Kirk Hendrickson, EyeFaster Retailers spend millions of dollars creating in-store marketing signage and displays to help shoppers…
Executive Viewpoints November 14
My Smartphone, Myself
This past week I attended the day-long Aspire event in New York City. The hundreds of attendees were…
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