Zaius Debuts Data-Powered Marketing Assistant
Zaius, a CRM platform provider, has launched Zam, a data science-powered marketing assistant. The tool combines the shopper…
News May 23
Latest In: marketing automation
The Ole Bull Co. Integrates CRM With Email, Adds $20,000 In Revenue
As a small business of only six employees, men’s lifestyle e-Commerce brand The Ole Bull Co. had three…
Features September 295 Ways To Leverage Customer Loyalty Data For Marketing
By Jenna Puckett, TechnologyAdvice Imagine you’re shopping online and find the perfect book. When you click to order…
Executive Viewpoints February 27
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
BCBGMaxAzria Maximizes Email Performance With Personalization And Automation
With a thriving, 25-year history, BCBGMaxAzria has made its mark in the fashion and retail worlds by creating…
Features February 4
Iterable Raises $1.2 Million In Seed Funding
Iterable, a provider of email marketing automation solutions for e-Commerce companies, has raised $1.2 million in seed funding.…
News January 20PivotLink Introduces Marketing Optimization Solution
PivotLink, provider of consumer marketing optimization applications via Software-as-a-Service (SaaS), has unveiled the PivotLink Marketing Optimization tool, an…
News January 29Oracle Acquires Eloqua In $871 Million Deal
Oracle announced today that it will acquire Eloqua, Inc. for approximately $871 million, or $23.50 per share. Eloqua…
News December 20Calls Answered In Under 60 Seconds Generate More Purchases
Though merchants’ rapid responses to customer phone calls clearly impact a consumer’s likeliness to buy from and recommend…
News November 30Social Sharing’s Impact on Customer Experience Examined in New Strategy Guide
Tactics like “Share Within Your Network (SWYN)” have emerged as critical success factors for reaching and communicating with…
News September 9Top Stories
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