Latest In: livestreaming

Firework funding round livestream shopping livestreaming series b funding shoppable content softbank
Livestreaming platform Firework raises $150 million in Series B funding.

With U.S. Livestreaming on the Rise, Firework Raises $150M in Fresh Funding

Livestreaming platform Firework has secured $150 million in Series B financing led by SoftBank Vision Fund 2, bringing its total funding…

News May 24
415 Shopping Festival autonomous delivery China Retail Chinese shopping festivals Dada Group fast delivery JD.com JDDJ livestreaming on-demand delivery Shop Now shoppable livestreaming
Dada Group and JD.com make a splash at 415 on-demand shopping festival in China

China’s Dada Group Teams Up with JD.com for Annual 415 On-Demand Shopping Festival

Chinese on-demand delivery platform Dada Group is beefing up its 415 Intra-City Shopping Festival, a sales event focused…

News April 8
bytedance creators Featured in-app selling influencers instagram KERV Interactive live shopping livestreaming Meta metaverse Pinterest shopify short-form video social commerce social media social media advertising tiktok Twitter YouTube
social commerce tiktok pinterest meta youtube twitter

The Social Commerce Lowdown: the Latest from Pinterest, Meta, Twitter and YouTube (and Why it Matters)

The ever-evolving roster of social commerce capabilities on the world’s top platforms can be dizzying, with vast disparities…

Features March 11
executive appointments HSN live shopping livestreaming qurate retail group QVC vcommerce video commerce
Qurate livestreaming QVC HSN

Qurate Looks to Differentiate QVC and HSN, Builds Out Livestreaming with New Business Unit

Qurate Retail Group has restructured its organization and launched a new business unit focused on livestreaming as it…

News March 2
DIY DIY-U by Lowe’s do-it-yourself home improvement in-store experience livestreaming Lowe's Marisa Thalberg Millennial shoppable livestreaming
Lowe's, DIY-U by Lowe's, home improvement, DIY

Lowe’s Launches In-Person and Livestream DIY Education Resource

Leveraging high millennial homeownership rates and this group’s affinity for do-it-yourself projects, Lowe’s has introduced DIY-U by Lowe’s,…

News March 1
2022 Beijing Winter Olympics alibaba DAMO Academy influencer marketing livestreaming Taobao Live virtual idols virtual influencer Winter Olympics
Dong Dong virtual influencer idol Alibaba

Alibaba Uses Winter Olympics to Demonstrate Potential of Virtual Influencers

Meet Dong Dong – she’s become a familiar face on Alibaba’s Taobao Live platform during the 2022 Winter…

News February 15
apparel ecommerce augmented reality consumer research feedvisor livestreaming top ecommerce categories Top online categories
Ecommerce Top Categories Electronics Apparel

Apparel Ousts Electronics as Most Popular Online Shopping Category

Three years ago, electronics were by far the top product category that consumers bought online, but new research…

News February 11
charity event chewy livestreaming tiktok tiktok live valentine's day
Chewy Pet Adoption TikTok Live Valentine's Day

Chewy to Host Live Pet Adoption Event on TikTok this Valentine’s Day

Online pet retailer Chewy is inviting pet lovers to go on a “date” with rescue animals from the…

News February 10
1-800-Flowers Alice's Table experiential retail livestreaming Mergers and acquisitions
1-800-Flowers Alice's Table

1-800-FLOWERS Expands Experiential Offerings with Alice’s Table Acquisition

1-800-FLOWERS.com Inc. has acquired Alice’s Table, a lifestyle business that offers digital livestreamed floral and culinary experiences. Financial…

News January 11
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