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brand strategy customer engagement customer experience data-driven marketing Featured Frito-Lay Gatorade Lay's Pepsi PepsiCo Quaker Retail ThinkTank (2024) Retail ThinkTank: Business Agility & Innovation (2024) Retail ThinkTank: Featured in Business Agility & Innovation (2024) shopper marketing sustainability
PepsiCo's Chief Commercial Officer and Chief Customer Officer reveal how the company's data investments have driven marketing and product innovation.

PepsiCo C-Suite Execs Reveal Strategies for Engaging Time-Starved Shoppers

The PepsiCo portfolio has evolved to include some of the most recognized, even beloved, food and beverage brands…

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