Retailers’ Big Opportunity? ‘Create New Shoppers,’ Advises Kantar SVP
Arguably, no event has disrupted the context of our everyday lives than COVID-19, and while easing regulations have…
Features July 8
Latest In: kantar
Kantar Extends Global Reach with Acquisition of U.S. Market Intelligence Firm Numerator
Data analytics and brand consulting group Kantar has reached an agreement to acquire the consumer and market intelligence…
News April 19
Kantar Introduces Tool to Help Retailers Optimize Their Ecommerce Assortments
Kantar has launched RichMix eAssort, an assortment optimization tool designed to use transferable demand curves to measure the…
News April 1
Prime Day 2020: How Elections, Holidays and Big Box Competitors Shaped This Year’s Results
A one-of-a-kind year has led to a one-of-a-kind Prime Day, as economic and political pressures created a new…
Features October 16
Walmart Analyst: Flexible Distribution, Honest Communications Supported Strong COVID-19 Response
Walmart’s performance during COVID-19 represents a success story, with 10% same-store sales growth and a whopping 74% e-Commerce…
Features June 2
Concerned About Infection And Finances, Consumers Plan Cautious Return To Stores
Around the world, the coronavirus pandemic has caused people to make drastic changes in the way they shop,…
Features May 22Tell The Story Of Luxury Brands (And Don’t Skimp On Evocative Details)
Luxury brands stand out best when they tell their stories in an interesting way, expressing their commitment to…
News September 24Top Stories
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