Chaparral Motorsports Boosts Facebook Revenue By 26% With Site Integration Solution
As Facebook commerce slowly gains traction in the retail industry, merchants including Aeropostale and JCPenney are integrating storefronts…
News January 16
Latest In: JCPenney
Retail TouchPoints Top 20 Articles of 2011: Mobile & Social, Retailer Case Studies Receive Most Views
As 2011 comes to an end, Retail TouchPoints would like to share insights into the top 20 most…
Features December 29Aéropostale Launches Facebook Storefront To Boost Engagement With Online Fans
Aéropostale is joining a number of other retailers, including 1-800-FLOWERS and JCPenney, in an effort to increase business…
News August 8Retail TouchPoints 2011 Holiday Outlook Highlights Holiday Must-Haves, Retailer Case Studies
The retail industry is moving into the second half of what could be considered the best-performing sales cycle…
Features August 4JCPenney, Brookstone Added To Growing Mobile Commerce Index
As consumers continue to motivate retailers to improve their technology offerings, a mobile optimized web site has become…
News April 19JCPenney Rolls Out iPad Devices To Provide Interactive Access To Product Info
Tablet technology is the cool, new kid on the retail block, so it’s no surprise that JCPenney (JCP)…
News February 11Radio Shack, Steve Madden Execs To Share Multi-Channel Retail Strategies During NRF Innovate 2011 Conference
As retail technology, social media and mobility have seriously shifted the consumer mindset and shopper expectations, retailers are…
News February 10JCPenney Extends E-Commerce Functionality With New Facebook Application
The next frontier of social shopping has arrived. While retailers have been capitalizing on the thriving communities within…
News December 16
Shopper Attitude Analysis Helps Shape Retailers’ Sales, Marketing Strategies
TJMaxx shoppers were more confident than Gap shoppers during the difficult economic times in late 2008, giving TJMaxx…
News September 24Top Stories
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