Stimulating Impulse Purchases When the Thrill is Gone
Impulse purchases are an important part of a consumer brand’s revenue growth management (RGM) strategy. A brand’s impulse…
Executive Viewpoints August 28
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How Rising AR Adoption is Driving Snap’s Commerce Strategy
When Snapchat first hit the scene back in 2011 it was an instantaneous hit with younger audiences because…
Features September 28
As Ecommerce Growth Continues, Retailers Turn ‘Steely-Eyed’ Gaze to Profitability
Retailers’ attitudes about ecommerce have undergone a series of rapid evolutions over the last two years. In the…
Features July 5
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
Concerned About Infection And Finances, Consumers Plan Cautious Return To Stores
Around the world, the coronavirus pandemic has caused people to make drastic changes in the way they shop,…
Features May 22
Nearly 50% Of U.S. Employees Find Job Training Ineffective
New workplace research finds organizations are still struggling to provide employees with the formal training they need to…
News December 21
Ipsos Retail Performance Releases Cloud Reporting Capabilities
Cloud computing can be attractive to retailers looking to make processes more efficient and to make sure that…
News October 13Top Stories
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