Representation, ‘Nanocommunities’ and Convenience: How Retailers Can Build Real Relationships on Social Media
Just how much did the COVID-19 pandemic change people’s worldview? The short answer is a lot: 37% of…
Features March 14Just how much did the COVID-19 pandemic change people’s worldview? The short answer is a lot: 37% of…
Features March 14Customers want to shop with retailers that reflect who they are. Lane Bryant has been taking this to…
Features May 6Ben Hasan has been named the Most Influential Diversity Star for 2019 by Diversitystars.com. As SVP and Chief…
News December 23The decision-making process behind buying a beauty product has numerous variables attached, and like many other shopping decisions,…
News October 18Retailers, like any other business, can make mistakes that alienate their audience or even their own employees. In…
Features September 26The way retailers speak to the LGBTQ community and portray its members in their marketing can have a…
News September 11