Rent-to-Own Retailer Aaron’s Data Centralization Cuts Customer Acquisition Costs 33%
The rent-to-own retail sector puts a new spin on the classic “need vs. want” consumer equation. It’s designed…
Features October 9
Latest In: Holiday ThinkTank: Featured in Marketing & Advertising (2025)
JCPenney Celebrates Inclusivity with New Fashion Line Exclusively for Plus-Size Women
Even though more than two-thirds of women wear plus-size apparel, they’re often made to feel invisible — particularly…
News October 2
Exclusive: Creative Collabs are Fueling Hanna Andersson’s Connection with Loyal, and New, Customers
Over the past 40 years, Hanna Andersson has built its name on quality, durability and straightforward fun. Now,…
Features September 25
How Google is Helping Marketers Adapt to the First AI-Powered Holiday Season
The introduction of AI into online search is precipitating a massive shift in the way users navigate the…
Features September 23
Exclusive: Walmart Beefs up Digital Insights in its Quest to Become ‘America’s Favorite Place to Shop’
There’s been talk for some time about the collapse of the traditional “funnel.” Consumers no longer move along…
Features September 11
Why Intellectual Property Concerns Could Cause a Hiccup in Retail AI’s Expansion
The current generation of AI solutions has already been on one of the steepest growth curves in recent…
Features August 21
Exclusive: New Research Reveals Agency Execs’ True Opinions on Retail Media
The strategic significance of retail media is undeniable, but while 80% of agency executives say that they view…
News August 14
How Retailers can Maximize the ‘Happy Accident’ of a Product Collaboration that Goes Viral
Product scarcity has been a successful retailing strategy for many years, particularly in the luxury sector. Part of…
Features July 29
Exclusive: The Top 10 Best-Performing Retail Ads from the First Half of 2025
Even in our increasingly digital world, where almost everything is measurable, it can be hard to quantify the…
Features July 10Top Stories
