Latest In: Hallmark

Hallmark to Debut Upgraded Streaming Service with Retail Store Tie-ins

Hallmark is revamping its streaming service and integrating retail and product benefits into the price of a subscription, with…

Hallmark Unveils Plans for Live Experience Inspired by its Iconic Holiday Films

Hallmark is leaning into to its reputation as the home of cheesy-yet-irresistible holiday films, with plans for a…

Neiman Marcus Partners With Target To Offer Holiday Shoppers Luxury At A DiscountBy Alicia Fiorletta, Associate EditorIt’s official…

Life Is Good Forms Co-Branding Partnership With Hallmark

By establishing mutually beneficial licensing agreements, retailers can create unique product assortments, compelling marketing campaigns and extend the…

Hallmark Boosts Sales And Loyalty With Aprimo Customized Marketing

Using Hallmark’s Retail Customized Marketing (RCM) solution, independent and corporate owned Hallmark Gold Crown stores are able to…