Knowledgeable, Empowered Associates Sell 87% More, Survey Confirms
Store associates play a starring role in the brick-and-mortar experience. By offering customers product recommendations and guiding them…
Features June 13
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40% Of Consumers Are Disappointed With Associate Knowledge, Expertise
Many shoppers still consider sales associates to be reliable sources throughout the browsing and purchase consideration process. But…
News November 26Using Omnichannel Tactics To Cement Customer Loyalty
Following is Part 2 of the two-part report, titled: Customer Loyalty In 2013 And Beyond. In this article,…
News July 30
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
Goal Zero Boosts High-Tech Product Sales With Multimedia Training Platform
Store associates are vital contributors to shoppers’ brick-and-mortar browsing and buying experiences. Stellar in-store employees act as first-hand…
News September 27Top Stories
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