Direct-to-Consumer (DTC) brands are constantly stuck between creating indelible customer experiences and turning profits on those relationships. After…
Executive Viewpoints February 15
Seattle-based machine-learning marketing startup Amperity announced that Eric Best will join the company’s leadership team as Chief Customer…
News August 18On the heels of two announcements from Google, Mercent executives shared their insights on the future of e-Commerce…
News February 22
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
Most consumers begin the purchasing process with online or mobile research on comparison shopping sites such as Amazon…
News December 12Eric Best, Mercent Eric Best, Chairman and CEO at Mercent reports that his company serves 400 retail…
News October 2
