Belk Inspires Brides-To-Be With Pinterest Sweepstakes
Shoppers are using Pinterest as a source of inspiration. For example, consumers turn to the social network to…
News August 28
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Belk Celebrates 125th Anniversary With Integrated, Prize-Based Campaign
Innovative retailers are connecting digital marketing channels to deliver compelling campaigns to shoppers. By blurring the lines between…
News April 8How Duane Reade, Whole Foods And Nike Tap Into Gamification
Following is Part 2 of the Retail TouchPoints series focused on Retail Wins In Gamification. This article…
News April 1
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
Gamification: Consumer Loyalty And Employee Engagement For The Internet Generation
Following is Part 1 of the Retail TouchPoints series focused on Retail Wins In Gamification. In this…
News March 25ePrize Social Analytics Aggregates Facebook Data
Most marketers (80%) said they plan to use social media data in their overall marketing efforts, according to…
News February 21Kirkland’s Spreads Christmas Cheer With Gamification Campaign
Retailers are leveraging mobile marketing and social media to capture shopper attention and dollars this holiday season. Because…
News December 17ePrize Unveils Passbook Functionalities
ePrize, a digital and mobile engagement solutions provider, announced the availability of real-time, location-based Passbook capabilities for brands…
News October 17Michaels Launches New Loyalty Program To Drive Holiday Buzz
During July, retailers typically begin to strategize their holiday marketing initiatives and overall goals. Michaels, however, already is…
News August 6Chico’s FAS Drives Customer Action With Social Charity Campaign
Retailers are building trust and customer loyalty by donating to charities and promoting their dedication to specific social…
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