Successful Email Campaigns Focus On Personalization
By Alicia Fiorletta, Associate Editor More consumers are turning to their mobile devices and social media to connect…
Executive Viewpoints August 28
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Gilt Groupe Boosts Customer Satisfaction With Cross-Channel Service Tools
Online shoppers can browse and buy conveniently from the comfort of their homes. But when consumers have questions…
News May 16Belk Celebrates 125th Anniversary With Integrated, Prize-Based Campaign
Innovative retailers are connecting digital marketing channels to deliver compelling campaigns to shoppers. By blurring the lines between…
News April 8Leading Retailers Streamline Communications With Microsoft Office 365
Helly Hansen, JCPenney, and Tesco are among the latest retailers to adopt Microsoft Office 365 as their primary…
News January 11American Apparel Boosts Online Sales 38% With Oracle
As digital technologies continue to advance, growing eTailers are demanding more seamless and reliable web commerce platforms. To…
News January 8Kirkland’s Spreads Christmas Cheer With Gamification Campaign
Retailers are leveraging mobile marketing and social media to capture shopper attention and dollars this holiday season. Because…
News December 17Solution Roundup: 10 New Offerings Target Mobile, POS Markets
New solutions are helping retailers create more compelling shopping experiences for today’s demanding cross-channel consumers. Below is a…
News December 10BabyAge.com Increases Conversions 614% With Social Q&A
User-generated content, such as ratings and reviews, allow consumers to share insights and opinions on products, brands and…
News November 19L’Occitane Increases Conversions 37% With Personalization
As more retailers cite online comparison shopping as an ongoing threat, effective promotions and marketing strategies that combat…
News October 17Top Stories
