Latest In: email

Android click-to-open rate CTO director of marketing email ipad iPhone knotice mobile mobile email Patti Renner smartphones

Smartphone Penetration Contributes To Growth In Mobile Email Marketing

As consumers continue to gravitate to the always-on, multimedia benefits of smartphone technology, email marketing is coming to…

News January 4
bounce rate email Monetate Responsys shopping cart abandonment targeted marketing

Freshpair Decreases Email Bounce Rate By 33.8% Using Targeted Marketing

In order to increase marketing performance and drive revenue, while decreasing cart abandonment, retailers must focus on creating…

News September 23
cross-channel customer-centric customer-centric marketing email Facebook Loyalty 360 one-to-one communication social media Twitter

Cross-Channel Dialogue Enhances Customer Loyalty

Shoppers are using multiple channels to research product information and collect reviews before completing a purchase. Noting this…

News August 17
crm customer engagement ecommerce email eWayDirect Web sites

Reengage Your Customers, Revitalize Your ROI

Online marketers are aware of how powerful shopping-cart abandonment tools are, but the reality is that solutions addressing…

Executive Viewpoints July 28
crm email email strategies marketing automation

Social Sharing’s Impact on Customer Experience Examined in New Strategy Guide

Tactics like “Share Within Your Network (SWYN)” have emerged as critical success factors for reaching and communicating with…

News September 9
cross-channel email mobile social xchannel

2 Crucial Questions for Cross-Channel Success

By Josh Gordon, Director of Marketing, Knotice Mobile has developed as a viable direct digital marketing channel, it…

News September 9
banana republic design email Responsys xchannel

Banana Republic; Urban Outfitters Shine In Email Design Look Book

With email continuing to serve as a core hub for other interactive channels, it is becoming more imperative…

News August 12
coupons cross-channel edelivery email Groupon rendering strategies unica x-channel xchannel

Groupon Taps Unica for Four-Pronged Email Optimization Approach

Launched in November 2008, Groupon is a local shopping web site offering unbeatable discounts on the best things…

News July 8
brian deagan channels email mobile viewpoints web

The Pathway to Customer-Centric Direct Digital Marketing

By Brian Deagan, Co-Founder & CEO, Knotice Approaching an audience as customers with common attributes instead of data…

News March 4
Retail Trendcaster Webinar Series
Retail Strategy & Planning Series
Holiday ThinkTank