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Modern Day Focus Groups

You and your team settle in behind one way glass as eight women file into a room, all…

Executive Viewpoints February 19
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New Aéropostale Concept Store Features Mobility And Interactivity

Forward-looking retailers no longer are combating the continual rise of online shopping, but increasing in-store engagement and sales…

News November 1
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Best Buy Integrates With ShopSavvy Wallet To Better Connect With Mobile Shoppers

More consumers are tapping into smartphones to compare prices in brick-and-mortar store aisles. In fact, research completed via…

News October 12
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Goal Zero Boosts High-Tech Product Sales With Multimedia Training Platform

Store associates are vital contributors to shoppers’ brick-and-mortar browsing and buying experiences. Stellar in-store employees act as first-hand…

News September 27
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Best Practices For Harnessing The Power Of Video Marketing

As cutting-edge retailers consider various strategies for educating and engaging online shoppers, they are recognizing the success of…

News September 24
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The NRF Integrated Mobile Initiative, Other Industry Partnerships, Help Guide The Future of Mobile Retailing

J. C. Penney and Starbucks are among the countless retailers announcing plans for, or currently moving to, a mobile payment…

Features August 30
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Best Buy Canada Adopts Content Management Solutions For Cross-Channel Consistency

As cross-channel browsing and buying behaviors continue to evolve, retailers can keep pace by delivering consistent and engaging…

News August 3
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New Research Spotlights Opportunities For Big Box Retailers

Big box retailers such as Kmart, Target and Walmart strive to provide a “one-stop shop” for today’s time-starved…

News July 18
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CXPA Spotlights Customer Experience And Best Practices

As consumers continue to develop cross-channel shopping behaviors and preferences, it is vital that retailers create a compelling…

Features April 13
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