Modern Day Focus Groups
You and your team settle in behind one way glass as eight women file into a room, all…
Executive Viewpoints February 19You and your team settle in behind one way glass as eight women file into a room, all…
Executive Viewpoints February 19Forward-looking retailers no longer are combating the continual rise of online shopping, but increasing in-store engagement and sales…
News November 1More consumers are tapping into smartphones to compare prices in brick-and-mortar store aisles. In fact, research completed via…
News October 12Store associates are vital contributors to shoppers’ brick-and-mortar browsing and buying experiences. Stellar in-store employees act as first-hand…
News September 27As cutting-edge retailers consider various strategies for educating and engaging online shoppers, they are recognizing the success of…
News September 24J. C. Penney and Starbucks are among the countless retailers announcing plans for, or currently moving to, a mobile payment…
Features August 30As cross-channel browsing and buying behaviors continue to evolve, retailers can keep pace by delivering consistent and engaging…
News August 3Big box retailers such as Kmart, Target and Walmart strive to provide a “one-stop shop” for today’s time-starved…
News July 18As consumers continue to develop cross-channel shopping behaviors and preferences, it is vital that retailers create a compelling…
Features April 13