digital advertising

Watch out World – Amazon is Coming for TV

Amazon’s Prime Video was one of the last streamers to announce the addition of advertising. Now that it has though, the company…

UPDATE: Meta’s New Generative AI Features Now Available to Advertisers

Editor’s note: This story was originally published on May 12, 2023 under the headline ‘Meta Tests Out New Generative AI Features with…

Shopify Touts ‘Flywheel Effect’ with Expansion of ‘Audiences’ Advertising Tool to TikTok, Snap, Criteo

Shopify is expanding the reach of its merchant advertising tool Audiences to include all major advertising platforms. New integrations with Snap, commerce…

TikTok Shop Officially Debuts in the U.S.

It might have been the worst-kept secret in retail, but after months of unconfirmed reports, behind-the-scenes testing and tales from the front…

Pinterest Opens to Third-Party Ads with Amazon as First Partner

For the first time ever, Pinterest is opening its platform to third-party ad demand, starting with a multi-year strategic partnership with Amazon….

2 Things Will Separate Retail Media Winners from the Losers — Data and Scale

Media networks are retailers’ hottest new accessory; in fact, the sheer number of retailers that have developed retail media networks (RMNs) in…

Microsoft Takes Aim at Google, Amazon with Plans to Build ‘Omnichannel Retail Media Platform’

Microsoft is gearing up to take a bigger piece of the growing retail media pie with the debut of a suite of…

eBay Ads Holiday Report Reveals Keys to Advertising Success During an Elongated Season

There are a lot of theories about how inflation, supply chain constraints and other dynamics will impact consumer behaviors. While large-scale surveys…

Amazon Expands Advertising Options in CTV, Fresh Stores and Twitch

Amazon unveiled a slate of new advertising products and capabilities at its unBoxed conference, touting its ongoing mission to “make marketers’ lives…

Kroger Media Network Makes the Leap into CTV

The Kroger Co.‘s retail media advertising business, Kroger Precision Marketing (KPM), has teamed up with sell-side advertising platform Magnite to expand its…

Walmart and Roku Team Up to Take on TV Commerce

Walmart and Roku have announced a new partnership “to make TV streaming the next ecommerce shopping destination.” The new deal will push…

How One Auto Dealer Revved Up Car Sales in an Unexpected Place – Pinterest

Pinterest is the place to go if you need inspiration for décor, cooking, home improvement projects, summer fashion…the list goes on. But…

Join 5k+ attendees for an immersive experience where you can get inspired by retail’s most innovative minds and see their big ideas in action.

2024 Predictions Report: 15 Experts Reveal Top Tech & Trends

Ingredients for Holiday Marketing Magic: Agility, Creativity and Personalization

For 65% of Consumers, Companies’ Sustainability Profile Influences Purchase Decisions

Turn Payments into a CX Differentiator with BNPL, Digital Wallets and Better Orchestration

digital advertising

Watch out World – Amazon is Coming for TV

UPDATE: Meta’s New Generative AI Features Now Available to Advertisers

Shopify Touts ‘Flywheel Effect’ with Expansion of ‘Audiences’ Advertising Tool to TikTok, Snap, Criteo

TikTok Shop Officially Debuts in the U.S.

Pinterest Opens to Third-Party Ads with Amazon as First Partner

2 Things Will Separate Retail Media Winners from the Losers — Data and Scale

Microsoft Takes Aim at Google, Amazon with Plans to Build ‘Omnichannel Retail Media Platform’

eBay Ads Holiday Report Reveals Keys to Advertising Success During an Elongated Season

Amazon Expands Advertising Options in CTV, Fresh Stores and Twitch

Kroger Media Network Makes the Leap into CTV

Walmart and Roku Team Up to Take on TV Commerce

How One Auto Dealer Revved Up Car Sales in an Unexpected Place – Pinterest

2024 Predictions Report: 15 Experts Reveal Top Tech & Trends

Ingredients for Holiday Marketing Magic: Agility, Creativity and Personalization

For 65% of Consumers, Companies’ Sustainability Profile Influences Purchase Decisions

Turn Payments into a CX Differentiator with BNPL, Digital Wallets and Better Orchestration

How to Grow Your Retail Business with Connected TV

NY NOW: The Winter Market

NRF: Retail’s Big Show 2024

Prosper Show

Shoptalk 2024

Responsible Business USA 2024

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