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Facebook Mobile Ads Generate 72% Higher Returns Than Desktop

Despite producing a lower conversion rate than their desktop counterparts, direct response mobile campaigns on Facebook actually provide…

News November 29
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Bluefly Sees 39% Lift In Mobile Conversion, Unifies Digital Management

A recent technology upgrade provided a double-edged benefit for Bluefly. The online fashion destination and marketplace improved its…

Features August 12
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Ditch The Mobile Campaign Mentality And Start Taking An Integrated Approach

By Anthony Nicalo, Dónde, The retail sphere is in the midst of a massive overhaul, and if marketers…

Executive Viewpoints December 19
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Usablenet Introduces New API Service

Usablenet, a mobile and multichannel technology provider, today introduced the Usablenet API Service, offering retailers a new way…

News January 14
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