Food Club Brings Culinary Inspiration to Hallmark+ Holiday Streamers
Food Club, a store brand managed by Topco Associates LLC, is partnering with Hallmark+ on a new campaign…
News November 18
Latest In: customer experience
Warby Parker Transforms First NYC Store into ‘Love Letter’ to Local Artists
Warby Parker is one of the few direct-to-consumer (DTC) unicorns that has successfully evolved into a profitable omnichannel…
Features November 13
Save a Lot Plots In-Store Retail Media Rollout Across 900 Locations
Save A Lot is partnering with Retail Fluent Media Network (RFMN) to bring Digital Window Signs to stores,…
News November 6
How Virtual Influencers and AI are Transforming the Creator Economy
The creator economy is made up of about 207 million creators worldwide, and this sector is predicted to…
Features November 1
How Macy’s, Jacadi and Amazon Leverage the Bottom of the Funnel to Boost Conversions and AOV
Marketers’ traditional funnel-shaped operating model has been completely upended by the evolving and expanding world of ecommerce. Where…
Features October 24
UPDATE: Poshmark Walks Back Fee Structure Overhaul
[Update as of 10/22/24]: Less than a month after Poshmark unveiled a new fee structure to improve customer…
News October 22
Inside Lowe’s Playbook for Pushing Category Conventions
Jennifer Wilson has been SVP and Chief Marketing Officer of Lowe’s for less than six months, but her…
Features October 22
How the Convergence of Content and Commerce is Collapsing the Traditional Marketing Funnel
Commerce is being embedded into more channels, platforms and touch points. Destinations once focused on education and inspiration…
Features October 15
American Eagle’s Suit Against Amazon Puts ‘Dupe Culture’ in the Spotlight
American Eagle has filed a lawsuit against Amazon, claiming the ecommerce giant has used and manipulated trademark branding…
News September 27Top Stories
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