Latest In: customer experience

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Rethinking CX Priorities In A New Retail Landscape

With 30+ years of experience in the retail industry, including her prior position as VP of Customer Experience…

News May 8
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Microsoft Stores Pivots, Gives 2,000 Brick-And-Mortar Employees Digital Access To Consumers

In the wake of COVID-19, many retail businesses focused on adapting their products and services — especially if…

Features May 8
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What Does The Post-Lockdown In-Store Experience Look Like?

The COVID-19 pandemic has fundamentally altered the way we live, work and spend in ways we couldn’t have…

Executive Viewpoints May 5
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Exclusive Accenture Q&A: How Retailers Can Prepare For The Long-Term Shift To Digital

Consumers’ reliance on e-Commerce as a result of social distancing and stay-at-home orders will permanently impact the commerce…

Features April 29
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Why COVID-19 Is Accelerating The Decay Of The ‘Mediocre Middle’

With a retail career that spans 30 years and stints at brands including Sears and Neiman Marcus Group,…

Features April 22
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The Three Pillars Of Personalization: A Cross-Functional Approach To Optimizing The Customer Experience

For years, retailers have been told how valuable personalization can be for their business. In fact, brands have…

Executive Viewpoints April 8
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How Barnes & Noble College Connects To Gen Z: Community And Curated Experiences

Marketing’s impact now extends across all channels a shopper uses to get information and complete purchases. That’s why…

Features April 7
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5 Ways Burrow Applies Customer-Driven Innovation To Furniture Retailing

The direct-to-consumer (DTC) home furniture market is experiencing significant growth and evolution, with digital-first brands acquiring more wallet…

Features April 3
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International Women’s Day Messaging: Avoid A Backlash Against ‘Pinkwashing’ And Pandering

Celebrated on March 8 every year, International Women’s Day is dedicated to honoring women’s achievements throughout history, and…

Features March 26
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